The family owned entity in the health foods sector assigned us with the redesign of their tea packaging.

Key concepts were to focus on the return to basics of the brand; Wholesomeness, health, purity and the genuine dedication to providing quality, affordable yet superior products. Our redesign borrowed immensely from nature and the herbs and flowers used in producing the teas. The design process involved a balance between the mathematical aspects of volume, weight & capacity as well as aesthetics that spoke of the family aspect of the brand.

Client: Winnie’s Pure Health Products

Skills: Sketching, Modeling, Illustrator, Photoshop, Water Painting, Prototyping

Platform: Packaging

Emotion: Pure & Wholesome